By: Danielle Ruch
BLUE BELL, PA--Seventy-five percent of students at Montgomery County Community College prefer free music streaming services and do not mind listening to commercials. According to a survey of 12 students at Montgomery County College, 25% don’t mind paying a subscription fee to avoid advertisements interfering with their music-listening experiences.
There are three basic business models when it comes to obtaining music online. First there is paying for music, then there is stealing it, and finally there is “borrowing” it. The first model is found in programs such as iTunes. The second can be from stealing audio from the internet. The third comes from programs like Spotify, where one streams the music, and listens to commercials every now and then. Music streaming services were founded in the late 1990s and early 2000s, the first of many being Napster. These services grew rapidly, as with their connection to social media, and virtually replaced the need for physical CD copies of music. The program Spotify was developed in 2006 and was launched in October of 2008. Spotify allows users to gather playlists of the favorite music, but they cannot take those playlists on the go with them, without paying a fee. Music Streaming Services such as Spotify and Pandora allow users to listen to their favorite artists whenever they want. However, there is a catch: users can listen to their favorite songs as much as they want for free, with occasional advertisements. If users wish to listen to music without the interruption, they can choose to pay a subscription fee, and listen without commercials. Second year Montco student Alyson Wernly says, “I love Spotify. I get to listen to all different types of artists, and listen to every album they’ve ever made. I really don’t mind having to listen to commercials because on Spotify, they aren’t so frequent that it takes away from my music listening experience.” This system seems to be the business model that is winning at Montco. Other students agreed and the majority does not mind listening to a few commercials while using these programs.
BLUE BELL, PA--Seventy-five percent of students at Montgomery County Community College prefer free music streaming services and do not mind listening to commercials. According to a survey of 12 students at Montgomery County College, 25% don’t mind paying a subscription fee to avoid advertisements interfering with their music-listening experiences.
There are three basic business models when it comes to obtaining music online. First there is paying for music, then there is stealing it, and finally there is “borrowing” it. The first model is found in programs such as iTunes. The second can be from stealing audio from the internet. The third comes from programs like Spotify, where one streams the music, and listens to commercials every now and then. Music streaming services were founded in the late 1990s and early 2000s, the first of many being Napster. These services grew rapidly, as with their connection to social media, and virtually replaced the need for physical CD copies of music. The program Spotify was developed in 2006 and was launched in October of 2008. Spotify allows users to gather playlists of the favorite music, but they cannot take those playlists on the go with them, without paying a fee. Music Streaming Services such as Spotify and Pandora allow users to listen to their favorite artists whenever they want. However, there is a catch: users can listen to their favorite songs as much as they want for free, with occasional advertisements. If users wish to listen to music without the interruption, they can choose to pay a subscription fee, and listen without commercials. Second year Montco student Alyson Wernly says, “I love Spotify. I get to listen to all different types of artists, and listen to every album they’ve ever made. I really don’t mind having to listen to commercials because on Spotify, they aren’t so frequent that it takes away from my music listening experience.” This system seems to be the business model that is winning at Montco. Other students agreed and the majority does not mind listening to a few commercials while using these programs.
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